Goals
- Learn how to manage a website creation project
Program
Definition and objectives
Risk factors
Mission of the project manager
His role
His qualities
Managing a project
Organizations
Methodology of web projects, agile methods
Actors of a web project
Skills and missions of the project manager (internal / external)
Phases of a web project
Project management: deadlines , costs, quality
Outsourcing
Web standards: HTML5, CSS3, XML, Ajax, …
Adaptive sites (Responsive Web Design)
Hosting of a website: shared server vs dedicated server, Cloud, OS, …
Network and security constraints
Selection criteria ‘server technology: PHP, JEE, .Net
CMS
Comparison of content management systems (CMS): WordPress, Joomla, Drupal, …
Panorama of E-Commerce systems: Prestashop, Magento, OSCommerce, Virtuemart, .. .
Other tools and software: forum, blog, chat, …
interractions with social networks, applications
accessibility Standards a website
Practical workshop: structure of a site, study of hosting offers, handling of CMS backoffices, e-commerce tools
Define the target of your website
Define the objectives of your site
Study the competition
SEO: define sensitive expressions
Statistical analysis
Identify internal skills and organizational impact
Define a budget
Define the main sections of your site and the volume of pages
Identify site functions
Storyboard design, graphic charter
Prototyping of a site (zoning / wireframing), tools: balsamiq, Axure, HotGloo, JustinMind, …
Practical workshop: drafting of a project sheet, Zoning of the site with a tool
Needs analysis: modes and techniques, mock-up and validation
Translation of the activity into functional business objects
Design of scenarios relating to techniques, modeling
Structure the specifications: functional, technical and operational requirements, maintenance and support, Quality Assurance plan (PAQ)
Intermediate validations and relationships between deliverables: specifications / QAP, specifications / external specifications, specifications / acceptance plan, QAP / external specifications, QAP / acceptance plan, external specifications / acceptance plan
Planning and
Legal tools
Practical workshop: drafting of the main sections of a specification
Public procurement Public procurement
constraints: call for tenders or restricted consultations
Selection of service providers
Respond to a call for tenders
Contractual documents
The price
Defend your rights
Practical workshop: responding to a call for tenders, process and content
Constitution of the project team, methodology
Establish the project communication plan
Planning of project tasks, Gantt chart
PERT method
Monitoring tools: follow-up of actions, assignment of tasks, progress, reporting
The steering committee
Levels of involvement of project actors Project
documentation
Practical workshop: creation of a communication plan, Gantt chart and use of monitoring tools
Definition of deadlines, intermediate deliverables
Steering meetings
Provision of deliverables and services provided
Technical documentation
Define an efficient test architecture Test
servers and functional corrections
Acceptance
Production Putting into production
Tests and corrections on production servers
Perform ramp-up tests
Anomaly management tools (bug tracking)
Practical workshop: use of testing and bug tracking tools
Make corrections after going into production
Manage the renewal of the server and domain names
Promotion of the site: referencing, advertising, offline promotion
Carry out new promotion campaigns (SEO / SEM / SMO)
Produce newsletters
Practical workshop: realization of SEO / e-marketing actions, creation of a newsletter and distribution
Site or server performance problem
Manage conflicts between service providers
Manage internal conflicts
Problem of delay in the realization of the site
Problem of delay in content creation
Problem of return on investment
End of project
debriefing Errors of the new project manager
Practical workshop: scenarios to manage conflicts
Duration
3 days
Price
£ 1284
Audience
Webmasters, marketing or communication managers
Prerequisites
No
Reference
SIT829-F
Sessions
Contact us for more informations about session date