Goals
- Set up effective web semantics for the referencing of your web pages
Program
Valuation of the content of a web page to improve referencing
Semantic and semantic hypertext embedded in HTML pages
New semantic HTML5 tags
Markup formats: Microdata, Microformats, RDFa
Rich Snippets: presentation, test tools
Compatibility of Rich Snippets with types of content: Reviews, People, Products, Events, …
Simple microformats entities : rel-license, rel-nofollow, rel-tag, rel-bookmark, XFN
Compound
microformats: hCard , hCalendar, hAtom, hReview, hResume Microformat generation tools: hCardor, hReview Creator, …
Microdata: HTML 5 specifications
New attributes: itemscope, itemtype, itemprop, itemref, itemid
Microdata API support
Schema.org: presentation, documentation
Type hierarchy
Implementation, best practices
Duration
1 day
Price
£ 779
Audience
E-Marketer, Web developers, Integrators
Prerequisites
Knowledge of HTML
Reference
SIT846-F
Sessions
Contact us for more informations about session date