Google solutions: Google Apps, Google Apps Engine, Marketplace
Presentation of JavaScript
Individual Google environment
Adwords operating reminders

Development and execution in the specific editor and test
Final execution, and execution log
Essential syntax elements of JavaScript for Adwords

Workshop: a first script, execution and observation

Organization of the different types of objects
The application and the advertising campaigns
Groups of advertisements, and keywords
Advertisements, their states, their limits
Statistical elements

Workshop: posting and automatic mechanisms of all kinds on advertisements

Dates, strings, etc. : usual solutions
Work with spreadsheets (and solutions with Excel files)
Sending emails
Scheduled tasks, daily, monthly automation, etc.
Access to external sites and communications
Other APIs available
Official limits of Adwords scripts and latest developments

Workshop: sending and saving advertising reports